Target Market Determinations
A Target Market Determination (TMD) document outlines the characteristics, financial situation, and needs of the potential consumers who would form the target market for a financial product. The document also specifies the conditions for distributing and selling the product, as well as any circumstances where a review of the TMD may be necessary.
The TMD includes:
- Target Market Description: outlines the product description and key attributes of the product, and the customers for whom the product is likely to be suitable
- Distribution Conditions: conditions and restrictions on the distribution of the product
- Review Trigger Reporting Requirements: specific events or circumstances that would require us to review and potentially update the TMD
- Record Keeping: establishes the information that distributors are required to provide and records Bridgit will complete and accurate records